Our purpose

Super-Advice NZ works with New Zealand Businesses, Associations and Unions by building bespoke insurance packages to employees and members. Our packages add value by attracting and retaining new employees and members. We also offer Financial Education and Advice packages designed to lift the Financial Capability and give your employees or members access to licensed Financial Advisers.

We also help many Kiwi families and Small Business Owners with Life, Income and Health Insurances, KiwiSaver and Investment advice.

Our purpose is to teach how the financial system works, understand the risks and how to get ahead in it.

  • Employers
  • Associations
  • Unions
  • Small Business
  • Families & Individuals

Our story

Super-Advice began its life as an Australian Advice Business started in Perth WA. It was not long before Super-Advice Australia had:

Employer Groups
Employees Under Advice
Funds Under Management

Success saw Super-Advice NZ established in 2014. Our model of coupling insurance packages with licensed financial advice packages to boost attraction and retention for groups has seen rapid growth:

  • National Road Carriers Association
  • E tū Union
  • NZ Post
  • Planit Software Testing
  • Northpower
  • Beach Energy
  • L.W. Bonney and Sons
  • Tranzliquid
  • First Union
  • Gisborne Engineering

In 2018 Super-Advice Australia was sold to Global Insurance Broking giant Gallagher.

In 2019 Super-Advice worked with a media company to produce Great Southern Truckers (2021). This initiative was created to promote Truck Driving as viable career option for Kiwi’s. We wanted to assist an industry we work with to attract new participants. This is an example of how Super-Advice ‘think differently’.

In 2023 Super-Advice hits a milestone of 20,000 plus clients. 

Who we serve

E tu
Cabernet Foods
R.J. Dougherty LTd
Pyramid Trucking
Waimea Contract Carriers
Plan It Software Testing
National Road Carriers
Pukekohe Carriers
OnRoad Transport
SD Engineering Design
Cardinal Logistics
Premier Horse Transport
Premier Trucking
L.W. Bonney & Sons
Knight & Dickey
CBS Co-op
Beach Energy
New Zealand Post
Titus Transport
Bay Carpentry Homes
Warn International
Levin Truck Services
LBT Transport Limited
First Union
Pinnacle Racing NZ
Truck Line Services
Cordis Hotels & Resorts
Wellington Airport Fire Service
Gisborne Engineering
Massam Transport Ltd


Have a look at what our clients have to say about our service.

Super-Advice is a great asset to work with in providing protection with insurances and lifting the financial literacy, capability and wellness of our membership. The key to success in these areas is the ability of Super-Advice to frame the conversation in a way that our members understand.

Joe Gallagher
E Tū Union Negotiation Specialist

Firstly I would to thank my employer TranzLiquid Logistics for putting in place the opportunity to be part of the Super Advice scheme - just another one of the amazing ways they look after their staff.

My dealings with Super Advice I cannot fault.  The team and the service they provide is outstanding and exceeded my expectations.

Warren (Wozza) Clark
Tranzliquid Logistics Ltd

R J Doughty Ltd is pleased to endorse Super-Advice NZ as a key component of R J Doughty’s attraction and retention program. This has proved very valuable in showing our staff that we care about the well-being of our team outside of the workplace. Super-Advice go the extra mile and help us to deliver on being an employer of choice.

Steve Doughty
Managing Director | R J Doughty Ltd

The packages arranged by Super-Advice have cemented with our valued operators that we are a forward-thinking employer that has a genuine interest in looking out for our team.

Gareth Pert
General Manager | Tranzliquid Logistics Ltd.

I’m hugely impressed with the commitment Super-Advice have to the road transport industry. Their tailored product specifically for truck drivers gives important access to life and income insurance. This is an excellent package to offer employees, giving peace of mind to them and their families, and staff retention for employers. We are delighted to have Super-Advice as an important part of our service suite for members.

Justin Tighe-Umbers
CEO | National Road Carriers Association

Without Super-Advices Services we doubt whether the funds would have been transferred and would not hesitate to recommended them to any person wanting to transfer funds back to New Zealand.

Anthony and Eileen Guthrie
Super Transfer (TTP) Client